Turning Tequila Into a Premium Asset Class
Taking tequila beyond the bottle into portfolios, cellars, and legacy plans.
Trusted Advisor to Global Collectors & Investors
William Fountain is a recognized authority in the world of luxury collectibles, with nearly two decades of international experience spanning fine spirits, real estate, timepieces, art, and classic cars. He is the founder of Asia’s first dedicated tequila barrel investment company—a pioneering venture that reflects both his deep industry insight and his commitment to unlocking value in rare, alternative assets.
For over a decade, William has specialized in the Asian market, developing a nuanced understanding of regional investment behavior and the rising demand for tangible, story-rich assets. His strategic acumen and refined eye for quality have positioned him as a trusted advisor to individuals and institutions seeking to diversify and elevate their portfolios.
Driven by a passion for craftsmanship and legacy, William bridges the gap between tradition and opportunity. His mission is not only to source exceptional assets, but to educate and inspire a new generation of collectors and investors. As a thought leader in his field, he continues to shape the evolving landscape of high-end asset investing—where value isn’t just held, it’s lived.
Trusted Advisor to Global Collectors & Investors
William Fountain is a recognized authority in the world of luxury collectibles, with nearly two decades of international experience spanning fine spirits, real estate, timepieces, art, and classic cars. He is the founder of Asia’s first dedicated tequila barrel investment company—a pioneering venture that reflects both his deep industry insight and his commitment to unlocking value in rare, alternative assets.
For over a decade, William has specialized in the Asian market, developing a nuanced understanding of regional investment behavior and the rising demand for tangible, story-rich assets. His strategic acumen and refined eye for quality have positioned him as a trusted advisor to individuals and institutions seeking to diversify and elevate their portfolios.
Driven by a passion for craftsmanship and legacy, William bridges the gap between tradition and opportunity. His mission is not only to source exceptional assets, but to educate and inspire a new generation of collectors and investors. As a thought leader in his field, he continues to shape the evolving landscape of high-end asset investing—where value isn’t just held, it’s lived.
Trusted Advisor to Global Collectors & Investors
William Fountain is a recognized authority in the world of luxury collectibles, with nearly two decades of international experience spanning fine spirits, real estate, timepieces, art, and classic cars. He is the founder of Asia’s first dedicated tequila barrel investment company—a pioneering venture that reflects both his deep industry insight and his commitment to unlocking value in rare, alternative assets.
For over a decade, William has specialized in the Asian market, developing a nuanced understanding of regional investment behavior and the rising demand for tangible, story-rich assets. His strategic acumen and refined eye for quality have positioned him as a trusted advisor to individuals and institutions seeking to diversify and elevate their portfolios.
Driven by a passion for craftsmanship and legacy, William bridges the gap between tradition and opportunity. His mission is not only to source exceptional assets, but to educate and inspire a new generation of collectors and investors. As a thought leader in his field, he continues to shape the evolving landscape of high-end asset investing—where value isn’t just held, it’s lived.
Secure Your Cask. Start Your Journey.
Speak with our team and discover how to invest in certified, appreciating tequila assets.
Secure Your Cask. Start Your Journey.
Speak with our team and discover how to invest in certified, appreciating tequila assets.
Secure Your Cask. Start Your Journey.
Speak with our team and discover how to invest in certified, appreciating tequila assets.